{"id":57842,"date":"2024-02-25T14:58:00","date_gmt":"2024-02-25T13:58:00","guid":{"rendered":"https:\/\/www.laurentbourrelly.com\/blog\/?p=57842"},"modified":"2024-05-09T12:08:06","modified_gmt":"2024-05-09T10:08:06","slug":"seo-2024-veux-tu-gagner-ou-mourrir","status":"publish","type":"post","link":"https:\/\/www.laurentbourrelly.com\/blog\/57842.php","title":{"rendered":"SEO 2024 : Veux-tu gagner ou mourrir ?"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SEO 2024 : Veux Tu Gagner Ou Mourir?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/q8aeZeQhfMk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">La Strate SEO 2010 doit \u00eatre parfaite<\/h2>\n\n\n\n<p>L&rsquo;erreur est de croire que la strate SEO 2010 a disparu. <\/p>\n\n\n\n<p>Bien au contraire, il faut la construire de man\u00e8re robuste, performante et p\u00e9renne. <\/p>\n\n\n\n<p>C&rsquo;est autour de ce pilier fondamental que tu dois construire une strat\u00e9gie globale de Content Marketing multim\u00e9dia et multi-plateformes. <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Franchement, il n&rsquo;y a rien de compliqu\u00e9 \u00e0 affronter les nouveaux enjeux de visibilit\u00e9. <\/p>\n\n\n\n<p>Certes, c&rsquo;est plus difficile qu&rsquo;avant. <\/p>\n\n\n\n<p>Pourtant, \u00e7a reste m\u00e9canique et on sait parfaitement comment \u00eatre visible tout le long du Customer Journey. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Aujourd&rsquo;hui, tu dois \u00eatre pr\u00e9sent avec le bon message, dans le bon format, au bon endroit, au bon moment, en face de la bone personne. Et \u00e7a tout le temps, pour toujours.<\/p>\n<\/blockquote>\n\n\n\n<p>Oser penser qu&rsquo;on peut convertir avec un seul point de contact est une folie. <\/p>\n\n\n\n<p>Le parcours de ton client sur Internet est bien trac\u00e9, mais encore faut-il que tu dois pr\u00e9sent \u00e0 toutes les \u00e9tapes en \u00e9tant pertinent \u00e0 chaque fois.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Strate SEO 2010 doit \u00eatre parfaite L&rsquo;erreur est de croire que la strate SEO 2010 a disparu. Bien au contraire, il faut la construire de man\u00e8re robuste, performante et p\u00e9renne. C&rsquo;est autour de ce pilier fondamental que tu dois construire une strat\u00e9gie globale de Content Marketing multim\u00e9dia et multi-plateformes.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[],"class_list":["post-57842","post","type-post","status-publish","format-standard","hentry","category-referencement"],"_links":{"self":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/57842","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/comments?post=57842"}],"version-history":[{"count":2,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/57842\/revisions"}],"predecessor-version":[{"id":58061,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/57842\/revisions\/58061"}],"wp:attachment":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/media?parent=57842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/categories?post=57842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/tags?post=57842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}