{"id":1232,"date":"2012-12-01T22:44:05","date_gmt":"2012-12-01T21:44:05","guid":{"rendered":"http:\/\/www.laurentbourrelly.com\/blog\/?p=1232"},"modified":"2012-12-01T22:44:05","modified_gmt":"2012-12-01T21:44:05","slug":"bing-scroogled-wtf","status":"publish","type":"post","link":"https:\/\/www.laurentbourrelly.com\/blog\/1232.php","title":{"rendered":"Bing Scroogled #WTF ?!"},"content":{"rendered":"

\"scroogled\"<\/a>Donc, si je r\u00e9sume, Bing se met en col\u00e8re parce que Google Shopping devient payant.
\nFranchement, Bing devrait \u00e9viter les coups d\u2019\u00e9clats activistes anti-Google.<\/p>\n

Avec l\u2019op\u00e9ration Scroogled<\/a>, non seulement c\u2019est l\u2019hopital qui se fout de la charit\u00e9, mais surtout c’est tr\u00e8s maladroit.<\/p>\n

Merci Bing de nous avertir que Google a vendu son \u00e2me au diable. Sauf que ressortir le vieux slogan googlesque \u201cDon\u2019t Be Evil<\/em>\u201d fait cheap comme argument.<\/p>\n

Ensuite, la r\u00e9cup\u00e9ration du terme \u201cScroogled<\/em>\u201d fait super cheap. C\u2019est un recyclage du concept scroogle.org de Daniel Brandt, qui offrait des r\u00e9sultats de recherche Google \u00ab\u00a0propres\u00a0\u00bb, via proxy, emp\u00eachant l\u2019espionnage du vilain cookie.<\/p>\n

Bing n\u2019a pas attendu que le cercueil de scroogle pourrisse, puisque le moteur a ferm\u00e9 d\u00e9but 2012, apr\u00e8s 9 ans de militantisme.<\/p>\n

En plus, j\u2019aime bien Daniel Brandt.
\nC\u2019\u00e9tait le plus virulent \u00e0 d\u00e9noncer les mauvaises pratiques de Google et c\u2019est d\u00e9gueulasse\u00a0de lui avoir DDos\u00e9 la bouche. Je n’ai m\u00eame pas trouv\u00e9 de quoi lui faire un backlink !<\/p>\n

J\u2019ai aussi appris qu\u2019une nouvelle<\/a> par un certain Cory Doctorow portait ce titre.<\/p>\n

Ce qui me d\u00e9range dans cette campagne est la tonalit\u00e9 militante de traviole et la cr\u00e9ativit\u00e9 affligeante. Ce n\u2019est pas le style de Bing et \u00e7a se sent.
\nC\u2019est un peu comme si Mireille Matthieu faisait du rap\u2026<\/p>\n

Pour ceux qui n’ont pas suivi, se faire \u201cscroogled<\/em>\u201d signfie \u201cse faire baiser par Google<\/em>\u201d.\u00a0 \u00c7a sonne bien chez Daniel Brandt, mais vous imaginez Mireille Matthieu en train de chanter Fuck Tha Police<\/a> ?<\/p>\n

Plus concr\u00e8tement, Bing est coupable des m\u00eames vices que Google.<\/p>\n

Danny Sullivan a r\u00e9alis\u00e9 un d\u00e9montage en r\u00e8gle de Bing<\/a>.
\nJe vous \u00e9pargne la traduction\/paraphrase du billet, mais Danny a chop\u00e9 Bing en flagrant d\u00e9lit de nullit\u00e9 marketing et commerciale.<\/p>\n

Toi Microsoft<\/h3>\n

D\u00e9j\u00e0, si tu es une soci\u00e9t\u00e9 comme Microsoft, \u00e9pargne nous les le\u00e7ons d’activisme contre un concurrent. Nous sommes cons, mais faut pas exag\u00e9rer.<\/p>\n

Remarque, heureusement qu\u2019ils n\u2019ont pas opt\u00e9 pour le faux militantisme underground, car ils sont trop cons pour r\u00e9aliser une telle op\u00e9ration, sans se faire choper le pantalon baiss\u00e9.
\nJ\u2019imagine le tableau d\u2019un site Web d\u00e9non\u00e7ant les m\u00e9faits de Google, comme le faisait Daniel Brandt sur le d\u00e9funt GoogleWatch.org.
\nPuis en regardant le WHOIS, on remarque un enregistrement au nom d\u2019une boite de comm qui bosse pour Bing.<\/p>\n

Non, Bing tu n\u2019est pas\u00a0{r\u00e9volt\u00e9|branch\u00e9|activiste|underground|militant}.
\nTa soci\u00e9t\u00e9 c\u2019est Microsoft et tu n\u2019as pas dans les g\u00e8nes de r\u00e9aliser une op\u00e9ration Scroogled<\/em> r\u00e9ussie.<\/p>\n

En clair et sans d\u00e9codeur, Bing n’a pas la l\u00e9gitimit\u00e9 pour aborder ainsi\u00a0le probl\u00e8me Google Shopping.
\nEncore mieux, je ne suis pas persuad\u00e9 que ces revendications soit un moyen efficace de prendre des parts de march\u00e9.<\/p>\n

Google Karma<\/h3>\n

Pour finir, oui c\u2019est crade ce que fait Google – comparateur de prix payant y-compris.<\/p>\n

Cependant, c\u2019est leur moteur et ils ont le droit de changer d\u2019avis. Heureusement pour eux que les fondateurs de Google ont chang\u00e9 d\u2019avis, car ils n\u2019auraient jamais cr\u00e9\u00e9 le moteur et encore moins gagn\u00e9 une tune.<\/p>\n

Pour rappel, Larry Page et Sergei Brin voulaient vendre leur techno et la publict\u00e9 en ligne \u00e9tait l\u2019insulte supr\u00e8me.<\/p>\n","protected":false},"excerpt":{"rendered":"

Donc, si je r\u00e9sume, Bing se met en col\u00e8re parce que Google Shopping devient payant. Franchement, Bing devrait \u00e9viter les coups d\u2019\u00e9clats activistes anti-Google. Avec l\u2019op\u00e9ration Scroogled, non seulement c\u2019est l\u2019hopital qui se fout de la charit\u00e9, mais surtout c’est tr\u00e8s maladroit.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[76,202],"class_list":["post-1232","post","type-post","status-publish","format-standard","hentry","category-moteurs-de-recherche","tag-bing","tag-google"],"_links":{"self":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/1232","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/comments?post=1232"}],"version-history":[{"count":0,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/1232\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/media?parent=1232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/categories?post=1232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/tags?post=1232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}