{"id":1199,"date":"2012-11-24T10:00:42","date_gmt":"2012-11-24T09:00:42","guid":{"rendered":"http:\/\/www.laurentbourrelly.com\/blog\/?p=1199"},"modified":"2012-11-24T10:00:42","modified_gmt":"2012-11-24T09:00:42","slug":"la-legende-urbaine-des-100-liens-par-page-debunk","status":"publish","type":"post","link":"https:\/\/www.laurentbourrelly.com\/blog\/1199.php","title":{"rendered":"La l\u00e9gende urbaine des 100 liens par page [Debunk]"},"content":{"rendered":"<p><a href=\"https:\/\/www.laurentbourrelly.com\/blog\/wp-content\/uploads\/2012\/11\/legende-seo.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-1201\" style=\"border: 0px; margin: 0px 10px;\" src=\"https:\/\/www.laurentbourrelly.com\/blog\/wp-content\/uploads\/2012\/11\/legende-seo.png\" alt=\"La l\u00e9gende SEO des 100 liens par page\" width=\"81\" height=\"113\" \/><\/a>Parfois, une l\u00e9gende devient v\u00e9rit\u00e9 absolue.<\/p>\n<p>Le r\u00e9f\u00e9rencement est un domaine privil\u00e9gi\u00e9 o\u00f9 des rumeurs et autres mythes se transforment en facteur fondamental accept\u00e9 par tous.<\/p>\n<p>C&rsquo;est le cas de la limite des 100 liens par page, donc voici le conte tir\u00e9 de l&rsquo;absurde.<!--more--><\/p>\n<h1>C&rsquo;est GoogleGuy qui le dit<\/h1>\n<p>Avant que Matt Cutts fasse son coming out, il participait \u00e0 certaines discussions du forum WebmasterWorld sous le pseudo <a href=\"http:\/\/www.webmasterworld.com\/profilev4.cgi?action=view&amp;member=GoogleGuy\">GoogleGuy<\/a>.<\/p>\n<p>En 2004, je traduisais ses interventions dans le blog <a href=\"http:\/\/googleguy-fr.blogspot.com\/\">GoogleGuy a dit<\/a>.<\/p>\n<p><a href=\"http:\/\/www.webmasterworld.com\/forum3\/24634.htm\">Un post<\/a>\u00a0(msg N\u00b0 5)\u00a0de Matt Cutts aka GoogleGuy nous donne des indices tr\u00e8s int\u00e9ressants sur l&rsquo;\u00e9trange histoire des 100 liens par page.<\/p>\n<p>Voici <a href=\"http:\/\/googleguy-fr.blogspot.com\/2004\/08\/quelles-restrictions-sur-les-100-liens.html\">ma traduction du post<\/a> :<\/p>\n<p><a href=\"https:\/\/www.laurentbourrelly.com\/blog\/wp-content\/uploads\/2012\/11\/googleguy.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1200\" src=\"https:\/\/www.laurentbourrelly.com\/blog\/wp-content\/uploads\/2012\/11\/googleguy.png\" alt=\"Googleguy et les 100 liens par page\" width=\"477\" height=\"503\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u00c0 l&rsquo;\u00e9poque, le cache de Google \u00e9tait limit\u00e9 aux 101 premiers Ko. C&rsquo;est \u00e0 dire qu&rsquo;on voyait seulement le contenu \u00e9tal\u00e9 dans les 101 Ko, mais c&rsquo;\u00e9tait aussi une recommandation par GoogleGuy de garder nos pages en-dessous de cette limite.<\/p>\n<p>Inutile de dire que Google \u00e9tait une mobylette, par rapport \u00e0 la Formule 1 actuelle&#8230;<\/p>\n<h3>Miracle du Saint Esprit SEO<\/h3>\n<p>Ensuite, je ne sais pas par quelle op\u00e9ration du Saint Esprit SEO, les 101 Ko sont devenus 100 liens, mais vous comprenez maintenant que cette limite est bas\u00e9e sur une \u00e9vaporation de l&rsquo;esprit.<\/p>\n<p>Maintenant, je suis d&rsquo;accord que cette limite est pratique pour freiner les fr\u00e9n\u00e9tiques du lien, mais elle repose sur rien de tangible.<\/p>\n<p>Le bon sens et l&rsquo;intuition sont des atouts ind\u00e9niables pour le r\u00e9f\u00e9renceur, mais ce n&rsquo;est pas non plus la peine d&rsquo;\u00eatre un dictateur sur ce crit\u00e8re.<\/p>\n<p>Si la page reste coh\u00e9rente, peu importe qu&rsquo;elle contienne plus de 100 liens.<\/p>\n<p>Le seul point \u00e0 retenir est qu&rsquo;une page truff\u00e9e de liens, sans coh\u00e9rence, risque d&rsquo;obtenir un crawl erratique (le Bot viendra picorer les liens de mani\u00e8re non syst\u00e9matique), mais cela n&rsquo;est pas forc\u00e9ment en relation avec un nombre trop important de liens sortants.<\/p>\n<p>Et ne venez pas mentionner la fuite du PageRank comme excuse, car c&rsquo;est une autre absurdit\u00e9 sortie de nulle part.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Parfois, une l\u00e9gende devient v\u00e9rit\u00e9 absolue. Le r\u00e9f\u00e9rencement est un domaine privil\u00e9gi\u00e9 o\u00f9 des rumeurs et autres mythes se transforment en facteur fondamental accept\u00e9 par tous. C&rsquo;est le cas de la limite des 100 liens par page, donc voici le conte tir\u00e9 de l&rsquo;absurde.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[218,302],"class_list":["post-1199","post","type-post","status-publish","format-standard","hentry","category-referencement","tag-googleguy","tag-matt-cutts"],"_links":{"self":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/1199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/comments?post=1199"}],"version-history":[{"count":0,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/posts\/1199\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/media?parent=1199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/categories?post=1199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laurentbourrelly.com\/blog\/wp-json\/wp\/v2\/tags?post=1199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}